Mon Aug 18, 2003 12:10 am
Just want to jot a note in defense of Slug & his team. Currently there are 168,916 photographers on pBase with at least one photo upload. Out of that total 7,212 are registered users – that’s less than 5% of the user base. Presumably more than 5% of the photos on pBase are on registered user’s pages, but probably far less than half.
Writers in these forums ask why keep all those unregistered folks around? Think about the economics for a moment. Let’s say the average registered member pays $50 per year based on storage space used – that’s just $360,000 per year of income. That doesn’t buy a lot of overhead in any business. What the pBase marketing team needs to do is figure out how to convert a significant number of the 95% of non-paying users into registered, paying users. If they just delete the non-payers’ photos, they will lose a tremendous marketing opportunity.
I didn’t mean this to be a marketing discussion, but one idea would be to segregate registered users from non-registered users. Right now, all are listed together on the "all users" page, with registered users in bold. Not a great deal of differentiation there. I would suggest making the migration from non-registered to registered a bigger deal, with enhanced services available to registered users. For example, style sheets. Non-registered don’t get to pick from a list of options, registered do. There are probably a lot of different ways to show how being a registered user enhances the value of the site.
Slug joined pBase August 31, 1999. So pBase had been around for four years. It took over 2.5 years for pBase to reach one million photos. It took just an additional 12 months for it to exceed 10 million photos. Remember the dot.com company ad where the company portrayed got real excited when the first online order came in, and then quickly got scared out of their skulls when orders rushed in – in numbers beyond their wildest imaginings? I think that is what has happened to pBase. There is an incredible demand for this service, and the response has to be far, far beyond what Slug thought would happen when he started this four years ago. Growing pains are inevitable.
I think the key question, really, is what would those of us who are registered users do if the pBase database totally crashed and all our photos online were lost (this is a hypothetical). I think we would want assurances that when pBase came back that it was indeed stable, but then I think most of us would start rebuilding our photo databases with pBase. Even though we know what an incredible pain in the butt that would be.
The good news is that when the database is rebuilt next week, and our photos restored, we won’t have to re-create our pBase home pages and galleries – they will still be there. Better yet, this will be a wake-up call to Slug & his staff to ensure this will not happen again.
And if you are a guest reading this, think about becoming a pBase registered user.